Customer Segmentation
There’s so much more to your customers than meets the eye, or that most marketing tools can tell you at a glance. With our continuous intelligence-powered analysis, we will go even deeper and discover new ways to segment—and sell to—your customers. Take your marketing approach to the next level with the use of AI and machine learning. Using the KNN or “nearest neighbor” algorithm, we can use your data to reveal customer segments that might not be visible at first glance. With these insights, new marketing paths are open for your team.