It’s more expensive to acquire new customers than to keep the ones you have; using data to cut down customer churn rates will save money and extend the lifetime of customer relationships. With AI and machine learning at our disposal, we can use your historical data to determine if a customer is likely to stop utilizing your services and what could trigger that happening. This is continuous intelligence at work, allowing your customer service programs to be tailored to identify and proactively engage at-risk customers and correct any issues.